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  • Adventist Resource
    1 Samuel 1 Kindergarten-Lifelong
    A sermon prepared for Education Sabbath, building on the story of Samuel. Available in MS Word format to facilitate editing.

  • Adventist Resource
    10 Reasons Adventist Schools Work Preschool-Tertiary
    Reprinted and used with permission from North American Division Office of Education, this list describes ten important ways Adventist education benefits students.

  • Adventist Resource
    10 Reasons Adventist Schools Work Kindergarten-Grade 12
    This brief overview explaining the benefits of Adventist Education can be downloaded to print as an English or Spanish flyer. The list includes spiritual focus, student-teacher ratio, academic achievement, tailored curriculum, family atmosphere, involved parents,...

  • Adventist Resource
    A study of the attitudes of the Adventist Church members in Taiwan toward the support of Seventh-day Adventist Christian education Kindergarten-Lifelong
    Problem: The Seventh-day Adventist denomination has developed a school system to serve the individual needs of its members and general needs of the church. From 1972 to 1986, the educational work of the Adventist church in Taiwan has declined steadily....

  • Adventist Resource
    Adventist Business Curricula - Taking Mission to Market Tertiary-Lifelong
    How can Adventist colleges and universities revise their business curricula in the New Millennium? Adventist business programs should identify core values, enrich the curriculum, and meet market needs.

  • Adventist Resource
    Adventist Education - Challenging the Myths Kindergarten-Lifelong
    In this sermon Smith challenges "some of the myths underlining the role of Seventh-day Adventist education in preparing students for service." Suitable for Education Sabbath, the sermon notes are available in MS Word format, facilitating editing.

  • Adventist Resource
    Adventist Education Marketing Resources - North American Division Kindergarten-Lifelong
    Available to promote Adventist education and your local school are fliers, brochures, church bulletins and posters.

  • Adventist Resource
    Adventist Education Research Topics Tertiary-Lifelong
    Looking for a research topic on Adventist Education? Examine this list compiled by Dr H. Rasi in 1995, from suggestions by Adventist world education leaders. Know of research on one of these topics? SUBMIT research report information through CIRCLE.

  • Adventist Resource
    Adventist Education Sermon - Moving Hearts and Minds Upward Kindergarten-Grade 12
    Drawing on the theme from the NAD 2012 Teacher Convention, Adventist educator Phil Kahler shares a sermon powerpoint.

  • Adventist Resource
    Adventist Review Marketing Taskforce Final Report Tertiary
    This report examines the results of a study determining the objective goals and strategic niche the Adventist Review occupies. Its objectives, marketing direction and vision are some components highlighted in this report.

  • Adventist Resource
    Advertising and Power in Consumer Society - Commitment or Indifference? Tertiary
    This is a work about advertising and its implications in society and aims to discuss the inversion of roles and values of individuals in their relations with the environment in which they live and act. Based on bibliographic research and non-systematic analysis...

  • Adventist Resource
    Ambassadors for Adventist Christian Education Kindergarten-Grade 12
    "Ambassadors for Adventist Christian Education (AACE) is an organization of individuals who recognize the benefits of Adventist Education (AE) and its influence on all facets of a person’s life. Its mission is to build support for Adventist schools.

  • Adventist Resource
    An Effective Marketing Plan for Home Economics Grade 9-Lifelong
    What kind of marketing strategies can help dispel the misconception that home economics is merely training for homemaking? Four strategies for marketing home economics are suggested. Making the subject relevant to the lives of young people requires innovation...

  • Adventist Resource
    An investigation to determine the role classroom teachers play in recruitment Kindergarten-Grade 12
    [Ch IV – Conclusions and Recommendations] This study was undertaken to determine as far as possible: (1) the reasons which teen-agers and others have for not looking toward teaching as an appealing career, (2) the major reasons teen-agers...

  • Adventist Resource
    An Open Letter Kindergarten-Lifelong
    Do you like what you see when you drive up to your school? A school's physical plant is sometimes its best recruiting tool. Shared here are simple ideas on how schools can cultivate an attractive and welcoming climate outside, for the entrance, throughout...

  • Adventist Resource
    Andrews University Archived Webinars Kindergarten-Tertiary
    Find archived webinars for principals, beginning in 2011, shared by the Leadership Department at Andrews University. Topics include budgets, ethical and spiritual leading, team building, technology, marketing and recruiting, collaboration, and more.

  • Adventist Resource
    Applying Marketing Concepts to Seventh-day Adventist Secondary Education Tertiary-Lifelong
    The purpose of this study was to review the existing concepts of marketing higher education, examine ideas that may apply to secondary education, and develop an outline for utilizing those principles in private secondary education. Results demonstrated that...

  • Adventist Resource
    Appreciative Inquiry of Social Marketing Studies Between 2000 and 2009 Tertiary-Lifelong
    "This study draws on appreciative inquiry to understand how [social marketing] practice can be improved using a positive interventionist approach."

  • Adventist Resource
    Are Your Constituents Buying a Pig in a Poke? Tertiary-Lifelong
    Adventist parents, ministers, academy teachers and union executives often don't really know what is happening at the college or university. College and university faculty and administrators should make an effort to reach out to constituents, enhance relationships between the local Adventist and non-Adventist community, and reduce tensions or misunderstandings.

  • Adventist Resource
    Assessing the Service Advantage! Kindergarten-Grade 12
    "How can your school stand out against the competition? Two constants in providing education are the actual education received and the teacher, but what helps your school stand out is the facilitating services, services you offer that others don't."...

  • Adventist Resource
    Biography Tea - What to Do with an Idea Kindergarten-Grade 8
    A Google Drive folder contains the presentation from this 2018 NAD convention workshop, as well as various additional resources which will help you "create iconic programs to market your school. Explore how to use your creative ideas to stabilize and...

  • Adventist Resource
    Boarding Academy Enrollment - a Challenge Grade 9-Grade 12
    The author recommends a series of program steps for academy principals to lead in communicating with all adolescents in Adventist churches in their constituency, in order to develop awareness of the importance of faith-based education, the value of Adventist education and the results of taking action to support Adventist schools.

  • Adventist Resource
    Boardsmanship 101 Kindergarten-Grade 12
    A comprehensive discussion on the role of a board member and trustee in the successful governance and operation of educational Seventh-day Adventist institutions. Some topics include: Why is Boardsmanship Important?; Roles and Responsibilities; Board Members...

  • Adventist Resource
    Budgets and Boards Kindergarten-Lifelong
    A schools budget plan reflects is commitment to education in monetary terms. The combined efforts of staff, school organizations, constituency members, and the board, in preparing the budget, will help schools become more accountable to those they serve. Topics...

  • Adventist Resource
    Business - High School Supplement SSD Grade 7-Grade 12
    Adventist teachers' handbooks for integrating faith and values: these are practical guides with a variety of approaches to teaching key values, illustrations and examples.

  • Adventist Resource
    Capturing the Silent Killers of the Best-laid Marketing Plans Kindergarten-Grade 12
    Cafferky identifies several barriers to successful marketing plans. He shares how careful planning, focused marketing, coordination, communication, and organization can be essential to effective marketing.

  • Adventist Resource
    CognitiveGenesis - Cognitive and Non-Cognitive Factors Contributing to Academic Success in Adventist Education Kindergarten-Grade 12
    Key findings of the 2006-2009 CognitiveGenesis project were presented at the 2016 LEAD Conference. Here is a summary of the presentation.

  • Adventist Resource
    CognitiveGenesis - Quality Adventist Academics Video Kindergarten-Lifelong
    Dick Duerksen provides research results in an understandable and positive way, outlining the quality of Adventist education. Citing recent Cognitive Genesis research findings, Duerksen hones in on high academic achievement, and life transforming potential...

  • Adventist Resource
    CognitiveGenesis Brochures and Posters Kindergarten-Grade 12
    Download or order several formats of brochures or posters citing Cognitive Genesis research results to positively market your school. Versions for Canada and United States available.

  • Adventist Resource
    Cooking up a Marketing Plan 0-2 years-Kindergarten
    What better time to attract prospective students than before they are of school age? Schools already have nearly all the necessary facilities, so offering preschool activities, classes, and groups is an excellent low-cost way to attract area families and provide a positive introduction to the school's offerings.

  • Adventist Resource
    Covenant Leadership - A Biblical Model for Marketing without Marketing Kindergarten-Grade 12
    McKenzie presents a Biblical model for marketing without marketing. This presentation was part of the 2005 Marketing Our Mission Summit.

  • Adventist Resource
    Covenant Leadership - A Service Strategy for Marketing Without Marketing Kindergarten-Grade 12
    McKenzie suggests that a educational leadership is ready for a paradigm shift. He explores the nature of covenant leadership and the levels of service. This presentation was part of the 2005 NAD Marketing Our Mission Summit.

  • Adventist Resource
    Critique Your Marketing Materials Kindergarten-Tertiary
    What marketing tools does your school have available? How are these tools helping you market your mission? These and many other helpful tips are included in this PowerPoint presentation by Dan Day, Vice President for Marketing & Enrollment Services at...

  • Adventist Resource
    CUC Ten Reasons Why Small Schools Work Kindergarten-Grade 8
    This brochure outlines ten reasons why small Adventist schools provide quality education. Short paragraphs explain each of the following titles: individualization, flexibility, curriculum, social skills, family atmosphere, parental involvement, academic achievement, leadership, character building, and spiritual growth.

  • Adventist Resource
    Customer Service Kindergarten-Grade 12
    McKenzie shares that effective customer service is not accidental, but intentional. He provides examples from several companies and offers suggestions for Adventist education.

  • Adventist Resource
    Developing a Marketing Plan Kindergarten-Grade 12
    This PowerPoint addresses what marketing is and is not, and how to go about developing a marketing plan. This presentation was part of the 2005 NAD Marketing Our Mission Summit.

  • Adventist Resource
    Does Adventist Education Still Have a Niche? Kindergarten-Grade 12
    McKenzie discusses the Nude, Nudge, and Niche Factors in marketing Adventist education. He encourages administrators to face the bare facts, find solutions, and focus on the unique mission of Adventist education. This presentation was part of the 2005 NAD...

  • Adventist Resource
    Education, Evangelism, Nurture - A Dean of Education Looks at Current Concerns Kindergarten-Lifelong
    Educators and administrators need to exalt the role of education as a truly evangelistic mission backed by quality academic training and spiritual commitment. The author's convictions regarding Adventist education are that it provides the most sustained, comprehensive...

  • Adventist Resource
    Effects of Generational Change on Enrollment Kindergarten-Grade 12
    Epperson shares findings in the Florida Conference in the search for reasons for declining elementary enrollment. He outlines the differences between four generations. The impact of culture, demographics and generation change on school enrollment is addressed.

  • Adventist Resource
    Eight Pet Peeves of Adventist College and University Board Members Tertiary-Lifelong
    Richard Osborn addresses the challenges of serving on college and university boards by identifying 8 complaints/concerns board members often share. He offers solutions for each one, and suggests that implementing the solutions will enable boards, collectively...

  • Adventist Resource
    Emergent Themes in Marketing Theory and Practice Literature from 1957 to 2015 - A Systematic Review Tertiary
    "It seems that though marketing graduates may be confident with their marketing theory foundations, they are not as confident about marketing practice imperatives. Such a gap obviously presents challenges for both marketing academics and practitioners...

  • Adventist Resource
    Essential Elements of Multi-Component Marketing for K-8 Schools Kindergarten-Grade 8
    This 2012 NAD Teachers Convention presentation renders practice-tested strategies for increasing enrollment and community support for your elementary school. Learn fun and innovative promotional ideas, including home visitations. Different components of marketing are described that help avoid the common pitfall of focusing on a one-audience segment.

  • Adventist Resource
    Factors Influencing Enrollment in Adventist K-12 Schools Kindergarten-Grade 12
    This paper summarizes Adventist dissertation research on factors affecting enrollment in Seventh-day Adventist K-12 schools in North America and overseas, 1960-2005. It includes actual trends in private K-12 schools in the USA in comparison with Adventist education.

  • Adventist Resource
    Factors influencing support for Seventh-day Adventist education as expressed by church pastors Kindergarten-Lifelong
    Purpose: The purpose of this study was to identify the attitudes of church pastors concerning the Seventh-day Adventist educational system, its policies and practices. Pastors were surveyed to determine their expressed perceptions of Adventist education...

  • Adventist Resource
    Factors That Trigger Consumer Cause-Empathy - A Conceptual Model Tertiary-Lifelong
    "This study is an attempt to develop a conceptual model to gauge the impact of moral emotions in a cause-related marketing (CRM) setting. It specifically considers the factors that can trigger empathy in a CRM campaign."

  • Adventist Resource
    Fit for a King Kindergarten-Lifelong
    Pacific Union Education Director Kelly Bock's sermon, designed for Education Sabbath, is available in MS Word format to facilitate editing.

  • Adventist Resource
    Five Ways to Promote Your School during Summer Kindergarten-Grade 12
    Five practical ways pastors and principals can promote their church school during summer months.

  • Adventist Resource
    Fixing the Schools Kindergarten-Lifelong
    Well-educated consumers of private education often seek out Adventist education for their children. Marketing does not reject the timeless principles or the sacred mission of Seventh-day Adventist education, but uses them to build innovative programs.

  • Adventist Resource
    Gone Fishin' - NAD Schools Enrollment and Marketing Presentation Kindergarten-Tertiary
    "Fishing for great enrollment numbers? You need to know where to fish, what to fish with (net or a pole?), what bait to use, how to get the fish in the boat, and finally when to fish. In this [ASDASA] break-out I will be your fishing guide!"

  • Adventist Resource
    Growing Adventist Higher Education Without Leaving Our Roots Behind Tertiary-Lifelong
    As schools move beyond the traditional pool of applicants and aggressively pursue international, non-denominational, and non-Adventist students, the need to create a balance between the changing clientele and Adventist roots becomes a crucial issue. Payne...

  • Adventist Resource
    Growing Your Preschool Program - First Impressions Count! 0-2 years-Preschool
    From the 2018 NAD convention, "this presentation looks at all of the following areas of an ECEC program and how each impacts first impressions: What to ask prespective parents on the telephone, on-line presence, tour of the program and classrooms, curb...

  • Adventist Resource
    How to Increase Visibility Kindergarten-Grade 12
    Tips on public relations and recruiting.

  • Adventist Resource
    How To Make People Feel Good About Your School Kindergarten-Grade 12
    This article raises questions about how a school should interact with the community, students, employees, parents, school district, and the media. It is a reprint of the National School Public Relations Association's article, It Starts in the Classroom

  • Adventist Resource
    Institutional ethos: Conveying the essence of Loma Linda University's mission Tertiary-Lifelong
    This study sought to discover students' perspectives of the institution's mission. A set of models for understanding wholeness were developed by comparing the relationships between students' expectations and Loma Linda University's (LLU) documents and statements....

  • Adventist Resource
    JAE Editorial: Getting Out the Good Word! Tertiary-Lifelong
    This special issue of JAE compiles and shares presentations made by the presidents of North American Division colleges and universities on the special character of Adventist higher education. These speeches were made at the Higher Education Colloquium in Angwin,...

  • Adventist Resource
    JAE: Of Interest to Teachers Kindergarten-Lifelong
    This Journal of Adventist Education column features current news, reports, and updates of interest to educators. In this issue: Scarce, Outdated Textbooks Impede Learning, Teachers Say; Results of the Latest Phil Delta Kappa Poll on Education; Textbook...

  • Adventist Resource
    Journey to Excellence - Mission, Curriculum, and Collaboration Kindergarten-Lifelong
    The 2000-2005 Education Report from the North American Division (NAD) presented at the Adventist General Conference Session. The division and union education leadership are processing all policy, relationships, and curriculum development through the mission...

  • Adventist Resource
    Legal Responsibilites of Board Members Kindergarten-Lifelong
    Charles McKinstry examines the legal responsibilities of school boards and its individual members. He also discusses areas of particular concern for Adventist school boards. Topics include: Conflict of Interest; Protection of Students; Protection of Employees;...

  • Adventist Resource
    Let Your Customers Do the Talking Kindergarten-Lifelong
    Word-of-mouth advertising can revolutionize a recruitment program and overall school enrollment. Finding parents and supporters who are positive talkers, and convincing them to promote your school, is the challenge addressed by Cafferky, an international marketing specialist.

  • Adventist Resource
    Liberty Magazine Marketing Report Tertiary
    This paper presents Liberty magazine marketing report. A team of marketing specialists was asked to evaluate the current status of the Liberty magazine promotional campaign and the annual Religious Liberty Offering. This report represents the collective recommendations...

  • Adventist Resource
    Loyalty, Loyalty, Loyalty - Using Data-driven Decision-making to Improve Enrollment Kindergarten-Grade 12
    While the authors focused on a specific small Adventist school in midwestern United States, their work to determine which current marketing strategies were most effective and how school image was influential in developing parent loyalty could be extended to...

  • Adventist Resource
    Market Pre - testing of Potential Book Titles for the Bradford Manuscript Tertiary
    This is the result of a market research survey conducted by the Center for Creative Ministry ahead of the marketing campaign for the book about Charles Bradford. There were 21 pastors, conference staff and laypersons sampled to answer 4 questions regarding...

  • Adventist Resource
    Market Research - FACT Publication Purchasers Tertiary
    This presentation lays out a market research on FACT publication purchasers. Interviews were conducted.

  • Adventist Resource
    Marketing - Responding to Change in a Changing Environment Kindergarten-Lifelong
    The focus of marketing Adventist schools has changed since the 1970's. This article explores the "Adventist advantage," especially showing how small schools can showcase their uniqueness.

  • Adventist Resource
    Marketing 101 Kindergarten-Grade 12
    Blackmer outlines the basics of marketing Adventist education in the North American context.

  • Christian Resource
    Marketing a Christian School Using the Why Christian Schools Video Preschool-Grade 12
    Embed links to parent interviews discussing the value of Christian schooling, or order this Christian schooling video to add to your school's resources for church pastors, parents in your church, and/or inquiring community members dropping in.

  • Adventist Resource
    Marketing Adventist Education Preschool-Grade 12
    Compas-Polo discusses the issues confronting Adventist education and provides recommendations for change and growth from a marketing consultant perspective. Paper submitted for consideration to the Adventist Education Summit at La Sierra University, October...

  • Adventist Resource
    Marketing Adventist Education in North America Kindergarten-Grade 12
    Tucker presents discussion and research reports on marketing Adventist education in North America. Included in this presentation are the following: NAD Focus Group Data, Focus Group Survey Reports, Survey Results, and Survey Instrument.

  • Adventist Resource
    Marketing Adventist Higher Education: Some Practical Strategies Tertiary-Lifelong
    Marketing is one of the most important keys to helping Adventist higher education survive.

  • Adventist Resource
    Marketing Ideas that Work - Small Schools Kindergarten-Grade 12
    Rouse shares effective marketing ideas that work, specifically for teachers, school boards, constituents, parents, and pastors.

  • Adventist Resource
    Marketing Ideas That Work for Academy Day Schools Kindergarten-Grade 12
    Carey shares marketing ideas that work for Adventist day academies. He discusses the 4 P's (product, price, place, promotion) and the 4 M's (motive, markets, messages, methods), trends in Adventist education, barriers to effective marketing, and suggestions...

  • Adventist Resource
    Marketing Our Church Tertiary
    This article reveals information about a research group that did a marketing study of the Seventh-day Adventist Church in North America. It analysis the church, what people the church is reaching, and suggests how to reach people more efficiently.

  • Adventist Resource
    Marketing Seventh-day Adventist higher education - College-choice motivators and barriers Tertiary
    Purpose: Approximately 75% of Seventh-day Adventist college-bound youth do not attend the church's 15 colleges in North America. This study explored the views of Adventist college-bound participants regarding the factors (motivators and barriers) that...

  • Adventist Resource
    Marketing Strategies for Adventist Schools Kindergarten-Grade 12
    Watch a presentation for Adventist principals on strategies to market Christian education effectively. Available in seven video segments.

  • Adventist Resource
    Marketing Strategies Resource List Kindergarten-Grade 12
    This list links to marketing resources useful for any size of school.

  • Christian Resource
    Mission Enablers Preschool-Grade 12
    Note: Mission Enablers is no longer active, but archived articles are accessible. Mission Enablers consults primarily with Christian schools to create and implement plans that enhance their mission, build their capacity to serve, and improve their...

  • Christian Resource
    Mission Enablers: Christian and Private Schools Blog Kindergarten-Grade 12
    "The competition is intense (public schools, home schooling, cyber schools, other faith-based and private schools, and charter schools). Having superior academic performance is a given. Delivering that something extra is also required to establish uniqueness in the crowded market and create the value to justify the tuition. Our blog provides proven practical steps that will increase enrollment, student retention, and keep your school sustainable."

  • Christian Resource
    Mission Enablers: Nonprofit Fundraising and Volunteer Management Blog Grade 1-Grade 12
    "Fundraising is the life-blood. Receiving a gift is helpful. The stronger the relationship with the donor the more helpful the gifts are. Strong relationships are what see us through the tough times. Organizations with strong relationships have found weathering the recent economic storm easier. This blog provides ideas for building and sustaining strong relationships."

  • Christian Resource
    Mission Enablers: Nonprofit Leadership blog Kindergarten-Grade 12
    "[Being mission centric] is how one serves clients and fulfills the mission. It is how one creates a competitive advantage and becomes distinguishable from others. It is what the donors pay for. In short, it is why every nonprofit exists."

  • Adventist Resource
    Moats & Bridges - Mission-Driven Marketing for Adventist Schools Kindergarten-Grade 12
    Marketing is much more about experience than about product, more about relationships than about truth. The greatest challenge to Seventh-day Adventist education is our uncertainty about mission. Dick Duerksen suggests that leaders must make 'mission' choices...

  • Adventist Resource
    NAD Focus Group and Survey Report Kindergarten-Grade 12
    The NAD Focus Group Report presents results from a study that sought to identify why the majority of Adventist students are not enrolling in SDA schools, and to determine how best to market Adventist education throughout the North American Division.

  • Adventist Resource
    NAD Office of Education Marketing Presentation Kindergarten-Grade 12
    Tucker and Blackmer answer critical questions about marketing Adventist education. Addressed are questions such as What is Marketing?, Why is marketing Adventist education necessary?, Who is the Competition?, Who is our Market?,...

  • Adventist Resource
    North American Division 2013-2018 Report Card Brochure Preschool-Tertiary
    "The purpose of this report card is to describe the status of education in the North American Division early childhood through higher education programs." Updates covered include the process of becoming a standards-based culture, Pathways...

  • Adventist Resource
    PET 11-03: Panorama of Educational Thoughts Preschool-Grade 12
    Download Vaughn Jennings' March 2011 newsletter for Adventist teachers in North America. This edition reviews 10 links to websites with information and tools for marketing Christian education.

  • Adventist Resource
    Providing Our Youth With Access and Opportunity to Attend Adventist Colleges Tertiary
    This article, from the JAE special issue on higher education, reports on research that details how Adventist families and young people describe their feelings about Adventist colleges as well as what they want and expect. The findings should be widely applicable...

  • Adventist Resource
    Recruiting Strategies for Adventist Schools Kindergarten-Grade 12
    Researched and practical insights regarding marketing and recruitment for Adventist elementary and secondary schools; a graduate research assignment shared by an experienced Adventist educator.

  • Adventist Resource
    Reputation Marketing - How to Share Success, Build Your Image, and Create Kindergarten-Grade 12
    Sauder shares how to take the good things happening at your school and turn them into opportunites to promote your school's mission and committment to excellence. A seminar booklet accompanies the PowerPoint presentation.

  • Adventist Resource
    School Choice - What Motivates Parents Kindergarten-Grade 12
    With more private school options than ever before, many parents are now consumers looking to make an informed decision. What motivates them? Consider this study which "set out to explore the factors that influence parents’ choice of school for their...

  • Adventist Resource
    School Choice - What Parents Choose Kindergarten-Grade 12
    Part 2 of 2. The researchers "sought to explore the factors that influence parents’ choice of school for their children using a mixed methods approach."

  • Adventist Resource
    School Marketing Information and Brochure Template 0-2 years-Grade 12
    A small school principal-teacher provides information about how to market Adventist schools. Photos are included as examples, as well as a brochure template.

  • Adventist Resource
    Selected factors influencing school choice among the Seventh-day Adventist population in Southwest Michigan Kindergarten-Grade 12
    One of the most significant problems currently facing Adventist schools in North America is declining enrollment in Grades K-12. It was the purpose of this study to determine if a relationship exists between school choice and parental perception of selected...

  • Adventist Resource
    Society of Adventist Communicators - SAC Grade 11-Lifelong
    Join The Society of Adventist Communicators, an organization committed to networking Seventh-day Adventist communication professionals, primarily in North America, who work in the communication industry as writers, editors, videographers, web designers,...

  • Adventist Resource
    Strengthening Adventist Education in the North American Division - Recommendations for Educators Kindergarten-Grade 12
    Facing decreasing enrollment rates, leaders appointed a NAD Education Task Force. Here are the resulting recommendations.

  • Adventist Resource
    Take Care of Your Lambs 2 Kindergarten-Lifelong
    This Education Sabbath sermon, prepared by the Manitoba-Saskatchawan Education Superintendent, is available in MS Word format so it can be edited as needed.

  • Adventist Resource
    Take Care of Your Lambs Sermon Kindergarten-Grade 12
    The theme of this sermon, "Take Care of Your Lambs or Where Will Your Sheep Come From?" is supported by clear illustrations, pertinent research, and biblical principles that motivate investment in child evangelism through Christian education. This...

  • Adventist Resource
    TEACH Editorial Vol 4 Issue 1: Delightful Classrooms Tertiary-Lifelong
    Hibbard highlights the natural delight of children and gives ideas on how to create delightful classrooms. Articles in this issue include these titles: Culturally Relevant Approaches to Classroom Management The Friendship Factor EH&S Issues Introducing...

  • Adventist Resource
    Technology Planning - A Guide for School Boards Kindergarten-Grade 12
    Every Adventist school needs to have a technology plan that is supported by its governing board, administration, and teaching staff. To ensure successful use of technology in the classroom, school boards should follow five basic steps: Visioning, Planning, Modeling, Funding, and Training.

  • Adventist Resource
    The ABC’s of Growing a Church School Kindergarten-Grade 12
    Use these 25 tips to help grow your school!

  • Adventist Resource
    The Blessings of Serving on a Small School Board Kindergarten-Grade 12
    Working with school boards in small schools can be a tremendously rewarding experience if one is willing to work with the community, listen carefully, gather support, and appreciate God's blessing. Topics in this article include: School board is like a family;...

  • Adventist Resource
    The Board's Role In Teacher Employment Kindergarten-Grade 12
    Who has the official authority to hire and fire certificated teachers in the Seventh-day Adventist school system? This article examines the role of local school boards and conference offices of education in the process of employing quality teachers. Topics...

  • Adventist Resource
    The Financial Report - Keep It Simple and Understandable Kindergarten-Lifelong
    Financial reports can often bring blank, dazed, or confused stares from board members. Penner outlines suggestions for presenting financial reports that will engage board members in making informed decisions, and promote active participation in discussing...

  • Adventist Resource
    The market position of a university relative to an ideal - A study of constituent and faculty perceptions Tertiary
    Problem: Specialists in educational trends forecast declining enrollments for higher education until at least the end of the twentieth century. Because of these forecasts many educators have turned to marketing in an effort to find assistance in meeting...

  • Adventist Resource
    The North American Division Marketing Program Volume 2 Tertiary
    This paper reports a marketing program in the North American Division using the Donnelley method.

  • Adventist Resource
    The Potential Market for an Adventist TV Channel Tertiary
    This paper reports a study with purpose to explore the potential market for an Adventist television channel utilizing the new, digital television services available. The information is based on telephone interviews completed in the North American Division.

  • Adventist Resource
    The Process of Creativity Kindergarten-Grade 12
    McVane discusses the necessity of the creative process in a rapidly changing market. He notes that since the consumer today is very different from the consumer of 10 years ago, Adventist education needs to assess the needs of current consumers.

  • Adventist Resource
    The Quality of Adventist Education - How can we know how well we are doing? Tertiary-Lifelong
    Enrollment numbers for schools and colleges, like market share in the car industry, can be a poor indicator of product quality, economic stability, or contributions to the common good. Andreasen raises and discusses essential questions to assess how an Adventist...

  • Adventist Resource
    The School Board: If You Build It, They Will Come! Kindergarten-Grade 12
    Seely outlines the process of building an effective school board.

  • Adventist Resource
    The Synergy of Building up Brand Equity - A Perception of the AIIAS Experience Tertiary-Lifelong
    This study dealt with how AIIAS brand identity has developed into a perceived corporate reputation by taking into consideration the critical success factors of its development. Expressing this synergistic interaction mathematically, R = f (B + BC + P); where...

  • Adventist Resource
    Tips for School Administrators Kindergarten-Tertiary
    Looking to add "sparkle" to your school operation as you seek excellence? These 30+ resources share a core value: "We owe it to all our students to strive to implement programs that are exceptional, not merely adequate."

  • Adventist Resource
    Tracking Admissions - Marketing Metrics Kindergarten-Grade 12
    Josephson presents the importance of tracking admissions of new and returning students in Christian education.

  • Adventist Resource
    Trends Influencing Enrollment in Adventist K-12 Schools in NAD Kindergarten-Grade 12
    In a review of Adventist educational research (1980-2005), Gregorutti infers that enrollment in North American Adventist K-12 schools seems to be affected by: 1) parent's perceptions, 2) parents exposure to and/or identification with Adventist education, 3)...

  • Adventist Resource
    Using the Web Effectively Kindergarten-Grade 12
    McVane shares pointers on developing school websites that can effectively market your school.

  • Adventist Resource
    Using Today's Technology to Market Your School Kindergarten-Grade 12
    Josephson presents the alternatives in communicating with parents: home phone, direct mail, email, cell phone, and text messaging. He suggests using the latter, cost-effective and most commonly used by adults today, rather than more traditional methods.

  • Adventist Resource
    What Adventist Parents Consider Important in Choosing Schools for their Children Kindergarten-Grade 12
    Parents in the Minnesota Conference of Seventh-day Adventists face a variety of options when they choose schools for their children. The focus of this study was to discern the factors that Adventist parents consider important when they choose schools for their...

  • Adventist Resource
    Why Parents Are so Bossy - School as a Service Kindergarten-Lifelong
    This TEACH Journal article "looks at the nature of schools from a services marketing perspective and uses this perspective to understand what happens in schools."

  • Adventist Resource
    Word-of-Mouth Marketing Kindergarten-Grade 12
    Cafferky discusses the value and benefits of word-of-mouth marketing, citing examples from early Bible times to present day theories.